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Yardley, PA – January 15, 2019. When French brewery Brasseurs Savoyards was revived by the Onorati brothers - Antoine and Étienne - in 2014, their passion for amateur brewing quickly rose to a professional level. Within a short time, they had transformed the brewery’s fortunes by implementing an organic approach to traditional Haute Savoie brewing methods, drawing on its rich...

Consumer perception of the metal can is very positive. Canned food and beverages are a time-tested and highly dependable method of safely and efficiently packaging the products consumed daily. Cans stack easily on store shelves, fit neatly into refrigerators, are easy to store, chill quickly and stay cold longer. The can also possesses some unique environmental advantages of which many...

Engagement between brands and consumers has never been greater. Modern technology has enabled a new generation of shoppers, who are able to comment on, share and review their experiences in real-time. This dialogue means that ‘brand experience’ is no longer shaped by the few, but by many. With the appetite for interaction increasing steadily in our digitally driven world, now...

Yardley, PA – December 13, 2018. Mountain Dew, a PepsiCo International brand, has launched a special edition 33cl package featuring fluorescent inks in the Middle East. Designed to attract consumer attention and boost sales in the hot summer season, the ultra-bright green color on the can accentuates the bold Mountain Dew logo and reinforces the brand’s image. The neon color...